If you’re wondering what your site speed is both on desktop and mobile, Google offers a free online tool to check the speed of your website. This tool analyses your website page speed and will give it a score out of 100 for mobile and desktop. ...
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Successful marketers will tell you that sometimes it pays to stop and rethink your strategies. Trends change fast, especially online and even though you might be flourishing at the moment, in the restaurant industry you only need to miss one turn and you’ll lose business to your competitors. ...
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Have you spent time considering the consumer psychology of ordering and how this affects your restaurant’s website? For companies like Eat24 and Dominos online ordering is big business and these huge online food ordering companies have invested into researching consumer behaviour online and adapting their website accordingly....
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Several thousand websites get hacked each day and these hacked websites have the ability to cause harm to the users. This is because they serve malicious software, gathering personal data or redirect visitors to websites they had no intention of visiting. Recovery from such a hack is usually a complex process and takes time....
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Content marketing is now ubiquitous with more than 90 percent B2C marketers using it. The question, however, is how important is content marketing for restaurants? The answer is – more important than most of us think....
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ou may hear the term “brand identity” and have a vague idea, but not a clear understanding of what that means. You’re not alone. Most people couldn’t give an explanation of what a brand identity is. It involves the logo, so why not just say logo design? There is a big difference. My goal is to help you understand the difference and how it impacts your bottom line....
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Creating your restaurant’s website is an important step to marketing your eatery–not only will the site act as a way for users to discover your restaurant, cuisine, and price point, but a good restaurant website should also act as a brief introduction into the overall ethos and vibe of your new restaurant....
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Owning and operating a successful restaurant comes with its own set of challenges. From planning your menu to executing your marketing strategy, there are plenty of things that happen to help turn your recipes all the way into a satisfied diner and recurring customer....
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