Have you spent time considering the consumer psychology of ordering and how this affects your restaurant’s website? For companies like Eat24 and Dominos online ordering is big business and these huge online food ordering companies have invested into researching consumer behaviour online and adapting their website accordingly....
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ou may hear the term “brand identity” and have a vague idea, but not a clear understanding of what that means. You’re not alone. Most people couldn’t give an explanation of what a brand identity is. It involves the logo, so why not just say logo design? There is a big difference. My goal is to help you understand the difference and how it impacts your bottom line....
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Owning and operating a successful restaurant comes with its own set of challenges. From planning your menu to executing your marketing strategy, there are plenty of things that happen to help turn your recipes all the way into a satisfied diner and recurring customer....
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